E-mobility in companies: Opportunities, risks and integration

E-mobility in companies: Opportunities, risks and integration

20.05.2025

In today’s world, where sustainability and technological innovation are becoming increasingly important, e-mobility is becoming a key issue for companies. The integration of electric vehicles into company fleets offers numerous advantages, but also poses some challenges. In this article, we look at the opportunities, risks and integration of e-mobility in companies.

Advantages of e-mobility for companies

  1. Cost savings:

Electric vehicles offer companies an economically attractive alternative to conventional vehicles. Their operating costs are generally lower, as electricity is often cheaper than gasoline or diesel. In addition, less maintenance work is required, such as regular oil changes, which further reduces running costs.

  1. Tax concessions:

Numerous countries grant tax incentives for companies that invest in e-mobility. These concessions can significantly reduce the initial investment costs and increase the economic attractiveness of e-mobility.

  • 0.25 percent rule: For electric vehicles with a gross list price of up to €70,000, the non-cash benefit for private use is taxed at just 0.25 percent of the gross list price. This offers a significant tax advantage compared to conventional combustion vehicles, which are taxed at 1 percent of the gross list price.
  • 0.5 percent rule: Electric vehicles with a gross list price of over €70,000 and certain plug-in hybrid vehicles that meet certain requirements are taxed at 0.5 percent of the gross list price. This regulation also offers a financial advantage over conventional vehicles and is currently valid until the end of 2030.

These tax advantages make the integration of electric vehicles into company fleets particularly attractive and support the transition to more sustainable mobility.

  1. Environmental friendliness and image:

Electric vehicles are emission-free in operation, which significantly improves a company’s ecological footprint. Companies that switch to e-mobility position themselves as environmentally conscious and future-oriented pioneers. This not only strengthens their contribution to environmental protection, but also positively enhances their brand image by presenting themselves as responsible players in a sustainable economy.

  1. Flexibility and adaptability:

The combination of car subscriptions and e-vehicles offers companies the flexibility to modernize their fleet quickly and without long-term commitments. With a car subscription, companies can test e-vehicles and quickly switch to new models if necessary, which is particularly beneficial with the rapidly developing technology. A term of six to twelve months allows companies to test the latest technology and adapt to changes in the market environment.

  1. Employee satisfaction:

Companies that provide their employees with electric vehicles offer an attractive additional benefit that increases employee satisfaction and strengthens their loyalty to the company.

Risks of e-mobility in companies

The integration of electric vehicles into company fleets offers many advantages, but there are also some challenges that companies should consider. One of the biggest hurdles is the high initial investment. Purchasing electric vehicles and setting up the necessary charging infrastructure can involve considerable costs. Companies must therefore plan carefully and, if necessary, take advantage of government subsidies to manage these investments.

Building a sufficient charging infrastructure can be complex and costly, especially in densely populated or remote areas. Companies should ensure that there are enough charging stations to meet the needs of their fleets. Another challenge is the so-called range anxiety. The limited range of electric vehicles compared to conventional vehicles can be an obstacle, especially for companies with high mobility needs. However, the high performance and low running costs of EVs offset many of these perceived disadvantages by providing an efficient and powerful mobility solution.

Another issue is the reluctance to lease e-vehicles. Some companies may be hesitant due to concerns about residual values and rapidly developing battery technologies. However, especially at a time of rapid technological advances, shorter lease terms of six to twelve months can be a sensible solution. This flexibility allows companies to test the latest technology and adapt quickly to changes in the market environment.

Despite these challenges, e-mobility offers companies the opportunity to position themselves as future-oriented and environmentally conscious players. The high performance and efficiency of electric vehicles make them an attractive option for modern company fleets.

Integration of e-mobility in companies

In order to successfully integrate e-mobility into companies, companies should first analyze their specific mobility needs to identify the most suitable e-vehicles and charging infrastructure. Gradual integration can help to minimize risks and facilitate the transition.

Working with e-mobility solution providers can further simplify the integration process and provide access to valuable expertise and resources. Companies can also offer EVs as part of a car subscription, giving customers the flexibility to test the technology and adapt to the rapidly changing technology landscape. A term of 6 to 12 months is particularly useful as it allows customers to try out the latest technological developments without making long-term commitments.

Our platform provides a centralized, web-based system that efficiently manages both rental and subscription models. By using mobility-OS, companies can make their vehicles bookable and visible while simplifying their IT systems, optimizing vehicle utilization and strengthening their online presence. Find out more about the benefits of mobility-OS here.

Conclusion

The integration of e-mobility in companies offers numerous opportunities, but also brings challenges. Careful planning and strategic implementation are crucial to fully exploit the benefits and minimize the risks. Companies that successfully integrate e-mobility can not only reduce their costs and strengthen their brand image, but also benefit from tax advantages and technological advances.

Setting up a car rental company: Legal requirements and everything you need to know

Setting up a car rental company: Legal requirements and everything you need to know

12.05.2025

The decision to start a car rental business is the first step into a potentially profitable business area. Car rental companies offer flexibility and mobility for customers who need a vehicle at short notice, making them an attractive option for many people. In 2023, car rental companies in Germany generated sales of over 18 billion euros, according to Statista. The impressive level of turnover shows the economic potential of the industry – which is also reflected in the large number of car rental companies in Germany.

But before you get started, it’s important to understand the legal and business aspects. In this article, you will find out what requirements and steps are necessary to successfully enter the world of car rental.

First steps - founding a company

Before you can launch your car rental business, you need to familiarize yourself with the legal and tax framework in addition to the financial aspects. We recommend that you seek qualified advice from lawyers and tax consultants specializing in business start-ups.

Choice of legal form

A crucial first step is deciding on the legal form in which you want to operate your company. The choice of the right legal form has long-term effects on the start-up costs, (personal) liability, taxes and the administrative work involved in running the company. Whether the business is to be run by a sole proprietorship, a partnership (GbR, OHG; KG) or a corporation (GmbH, UG, AG) will depend above all on the financial resources and tax issues, so this decision should be made after consulting a qualified tax advisor. For the formation of some companies (e.g. GmbH or a UG), the law provides for mandatory notarization, others “only” have to be registered in the commercial register of the local court responsible for you. In any case, this incurs additional costs for the notarial work, including the costs for registration with the commercial register.

Notification obligations of all kinds

Once you have chosen the right legal form for you and founded a company, you must notify the competent authority (usually the city or municipality in whose district the activity is to be carried out) of the commencement of commercial activity. The authority in turn informs a number of other institutions about the commencement of the activity, including the relevant Chamber of Industry and Commerce (IHK) and the tax office. Despite this information, however, you must also notify the tax office of the commencement of business activities yourself.

If you wish to employ staff, you must contact the relevant Berufsgenossenschaft Verkehr (Employer’s Liability Insurance Association for Transport) as the statutory accident insurance institution within one week. As a solo self-employed person, you should consider the possibility of voluntary membership of the BG.

Protecting your brand

Recognition is crucial in the highly competitive car rental industry. A trademark registration protects you from imitators and strengthens your position on the market. If you operate internationally, an EU-wide trademark registration may make sense. You should also seek qualified advice on this from a law firm specializing in trademark law or a patent law firm.

Voluntary memberships

Involvement in industry associations such as the Bundesverband der
Autovermieter Deutschlands e. V. (BAV) or the Verband Deutscher Autovermieter e. V. (VDAEV) can offer advantages in terms of exchange, further training or political representation of interests – but is voluntary.

Insurance obligations for car rental companies

The right insurance cover is essential – for you, your vehicles and your customers.

Important insurances at a glance:

  • Motor vehicle liability and comprehensive insurance for your rental vehicles
  • Public liability insurance to protect yourself against third-party claims for damages
  • Building insurance for your business premises and furnishings
  • Legal expenses insurance to cover financial risks arising from legal disputes.

Our tip for you: Always consult an independent insurance broker with experience in the motor vehicle sector. This will ensure that you are optimally insured in line with your needs.

Financing options

Financing your car rental can be a challenge, but there are numerous options you can consider.

Traditional bank loans offer fixed interest rates and repayment schedules, while leasing can reduce initial costs and offer flexibility in fleet management. Investors or venture capitalists may be willing to invest in your business in exchange for an equity stake. There is also government funding and grants available specifically for small and medium sized businesses. Crowdfunding platforms make it possible to raise funds from a wide range of supporters. Finally, you can also use your own capital or that of partners to finance the company. It is crucial to carefully consider the pros and cons of each option and choose the one that best suits your business model and financial goals.

In order to operate cost-efficiently, it is worth looking at providers such as Choice, which offer car rental companies attractive purchasing conditions – especially when purchasing vehicles.
About our Mobility Partnership you not only secure the best conditions, but also flexible solutions for fleet expansion: this allows you to efficiently cover peak demand and renew or expand your vehicle fleet in a targeted manner.

Vehicle fleet and fleet management

The selection and management of your vehicle fleet is crucial to the success of your car rental business.

With our Mobility Partnership we offer you exactly the right solutions for this: from fleet optimization and temporary vehicle additions to support for fleet growth. This allows you to keep an eye on your costs – and remain agile at the same time.

Business strategy: a must for your car rental company

A professionally prepared business plan is essential for setting up your car rental company. It not only serves as a roadmap for your business, but is also crucial in convincing potential lenders or franchise partners of your business idea. Your business plan should be comprehensive and cover the following key points:

  • Market analysis: Analyze the competition and examine what your competitors are doing. What strategies are they using and how can you differentiate yourself in the market?
  • Location: Carry out a thorough location analysis. Consider whether the market in the desired region may already be saturated or whether there is potential for growth.
  • Marketing: Plan your advertising measures and set a budget. Which advertising media do you want to use to reach your target group effectively?

A well thought-out business plan is the key to successfully launching and running your car rental business in the long term.

The right location for your car rental

Choosing the right location is crucial to the success of your car rental business. Start with a comprehensive location analysis to evaluate the potential of different regions. Consider factors such as population density, the local economy and the presence of competitors. An ideal location should have a high demand for rental vehicles, whether from tourism, business travelers or locals. Also look for proximity to transportation hubs such as airports, train stations or large hotels, as this facilitates access to potential customers. Finally, consider the cost of renting or buying property and the availability of parking. A careful choice of location can lay the foundation for the success of your business.

Marketing for your car rental company

An effective marketing concept is crucial for successfully positioning your car rental company on the market. Start by precisely defining your target group and tailoring your advertising measures accordingly. Use both traditional and digital marketing channels to achieve a broad reach. Online advertising, social media, a clear website and search engine optimization can help to increase your visibility and appeal to potential customers. At the same time, you should consider local advertising measures, such as partnerships with hotels or travel agencies. Customer reviews and recommendations also play an important role in marketing. Encourage satisfied customers to leave positive reviews to gain the trust of new customers. A well-thought-out marketing concept can make all the difference and set your car rental company apart from the competition.

Conclusion

Setting up a car rental company requires not only entrepreneurial thinking, but also sound knowledge of the legal, financial and organizational framework. Those who deal with the decisive factors at an early stage create a stable basis for sustainable success.

Whether financing, setting up a fleet or choosing a location – the more careful the preparation, the stronger the positioning on the market. Take advantage of the potential of this dynamic sector and start your self-employment in the mobility sector with a clear plan.

How can the digital transformation in car dealerships succeed?

How can the digital transformation in car dealerships succeed?

05.06.2025

The digital transformation in the automotive trade is in full swing – Alternative drives and technologies, new sales channels and changing customer behavior require new approaches in established car dealership structures. In this transformation, digitalization is no longer a trend, but a decisive success factor. For car dealerships, this means that now is the right time to position themselves for the future.

Why digitalization is important for car dealerships

Digitalization is of great importance for car dealerships because it is directly linked to current changes in the automotive industry. One key factor is the switch to electromobility. This change not only affects vehicle sales, but is also changing the service business, as many electric vehicles require less maintenance than combustion engines. This has an impact on workshops and the way in which car dealerships interact with their customers.

At the same time, we are observing another trend: more and more vehicle manufacturers are trying to establish direct sales in order to sell vehicles without intermediaries. This development is putting pressure on the traditional sales structures of car dealerships, as they are faced with new competition and have to reposition themselves.

In addition, customer behavior has changed fundamentally: The number of physical visits to the dealership is continuously decreasing. Customers are increasingly researching online before they even visit a dealership. The first point of contact is often the dealership’s website, where they find out about offers, prices and services. This means that car dealerships need to significantly expand and improve their online presence in order to remain visible.

In addition, price pressure due to the ability to directly compare prices and services online means that car dealerships are forced to prove their competitiveness not only in the local dealership, but also in the digital space. Customers expect transparency and a seamless, convenient experience – both online and offline.

The advantages of digitalization in the dealership

Digitalization offers car dealerships a wide range of benefits that not only increase efficiency, but also open up new business potential.

Reach new customers - locally and nationally

With a professional website that is both mobile-optimized and search engine-friendly and targeted online marketing, you can create a uniform, consistent online presence. This ensures a high recognition value and makes your brand visible both locally and nationally. A strong and recognizable online presence on relevant platforms allows you to reach potential buyers who are not in your dealership’s immediate catchment area – increasing your reach and attracting new customers.

Strengthen customer loyalty across multiple channels

Digitalization enables you to address your customers across different channels. Email marketing, Social Media and other digital touchpoints ensure continuous communication – even after the vehicle has been sold. Service reminders, offers and relevant information reach the customer at the right time and strengthen long-term loyalty.

Making processes more efficient

By using modern tools and technologies, you can automate recurring tasks such as confirming appointments, sending offers or service emails. CRM systems, chatbots and marketing automation tools take the pressure off your employees and increase service quality at the same time. The automation of processes not only ensures efficiency, but also a consistent and high-quality customer experience.

Expanding sales potential

E-commerce functionalities offer you new possibilities: Vehicles can be pre-reserved online or purchased directly. Financing inquiries and trade-ins can also be prepared digitally, making the purchasing process more convenient for the customer and at the same time creating new sales opportunities for your dealership. This expansion of your offering ensures greater flexibility and increases competitiveness.

Using data sensibly

Digital transformation enables data-based management of your company. By analyzing customer data in real time, you can make informed decisions: Which vehicles are most in demand? Which marketing channels deliver the best results? This information helps you to optimize your offers in a targeted manner and to set up your dealership to be resilient and future-proof in the long term.

However, despite the many benefits of digitalization, there are also a number of challenges that need to be overcome in order to exploit its full potential.

The biggest challenges

  • Data protection and IT security

Customer data is a valuable asset – and at the same time a sensitive topic. Anyone who works digitally must be aware of their responsibility to protect personal data in accordance with the GDPR. This applies in particular to the use of CRM systems, online forms and cloud-based tools. IT security, regular software updates and clear data protection processes are mandatory. It is worth working with professional IT service providers to identify and rectify vulnerabilities at an early stage.

  • Technical complexity of the systems

The introduction of new digital tools often entails a certain degree of complexity – especially when systems such as CRM, DMS (Dealer Management System) and communication platforms are to be integrated. Without a clear strategy and well-planned interfaces, processes can become inefficient or data can be lost. A systematic IT architecture and external consulting are often crucial for success here.

  • System diversity & training requirements

Technology alone is not enough – you also need the people who use it. Many employees have been used to analog processes for years and first need to be introduced to new digital ways of working. Training, clear responsibilities and a sensitive approach to change processes are crucial. Invest in targeted training to fully exploit the potential.

Car dealerships increase their competitiveness with these measures

The digital transformation offers numerous opportunities, but also challenges. This makes it all the more important to take the right steps and make targeted use of digitalization to make your dealership fit for the future.

  • Targeted use of lead management

Buying behavior has changed dramatically in recent years – potential buyers now spend more time online gathering information before making a purchase decision. It is therefore becoming increasingly important not to lose any leads and to maintain contact with interested parties in a targeted manner. A modern CRM system helps you to consistently record, assign and automatically manage customer contacts. Not only can you ensure that every lead is systematically followed up, but you can also target the decisive points in the purchasing process, for example by using automated reminders for test drives, inspections or special promotions.

As customers engage more intensively with their purchase, you can strengthen customer loyalty through personalized communication and regular communication and actively accompany the sales process – from the first digital contact to the conclusion of the purchase.

  • Expanding digital presence

Your website is your digital business card – mobile-optimized, search engine-friendly and with a clear structure. Integrate functions such as contact forms, a chatbot, vehicle configurators and digital inquiry options. In addition, targeted online marketing with campaigns, such as on social networks or through search engine optimization, increases your visibility.

Digital price tags also offer a modern way of displaying price and vehicle information directly on the vehicle in real time – synchronized with your online database. This ensures that your pricing is always up-to-date and consistent with your online offers. At the same time, you create a transparent and professional shopping experience for your customers – digitally and on site.

  • Using after-sales as a sales driver

The future lies not only in vehicle sales, but also in recurring revenue – e.g. through maintenance, accessories or digital services. Digital solutions for car dealerships also offer new opportunities in the after-sales area, for example through automated maintenance and service reminders that strengthen customer loyalty.

Conclusion: Act now - digital advantage is no coincidence

Digitalization in the automotive trade is an investment in the future viability of your company. Investing in digital processes, systems and communication today creates the basis for stable customer relationships, efficient processes and sustainable growth.

With a clear digital strategy, the right tools and a well-trained team, your dealership can master the challenges of tomorrow today – and successfully assert itself in the market.

Choice AG at the “Flotte der Branchentreff” 2025: A meeting with our experts

Choice AG at the “Flotte der Branchentreff” 2025: A meeting with our experts

03.03.2025

📍Messe Düsseldorf, Hall 6 | Stand A28-B29

📆 March 26-27, 2025

This year, we will once again be represented at “Flotte! Der Branchentreff” – one of the central events for the fleet and mobility industry. We have been using this platform for many years to present our innovative solutions, make valuable contacts and discuss the future of mobility with experts.

A special highlight awaits our visitors this year: for the first time, we are presenting ourselves together with three of our subsidiaries. Together with Fuhrwerk Plus GmbH, KMS Mobility Solutions GmbH and VISI/ONE GmbH, the Choice Group offers a comprehensive portfolio that is specially tailored to the needs of fleet managers, managing directors and fleet managers. These solutions help companies to master the challenges of modern mobility and make a positive contribution to society.

Meet our experts

Our stand will not only offer exciting insights into Choice Group solutions, but also space for personal discussions and an exchange on current industry trends. We look forward to shaping the future of mobility together with you.

Innovation and mobility with Choice

We are the leading mobility service provider in Germany and offer a wide range of solutions for the B2B market. With a clear focus on innovation, we are actively shaping the future of mobility. Our mission is to make it easier to offer vehicle mobility.

Tailor-made fleet solutions from Fuhrwerk Plus

Fuhrwerk Plus GmbH offers innovative fleet management solutions. It provides vehicles and offers comprehensive consulting and management services to meet mobility requirements efficiently and cost-effectively, whether for manufacturers, leasing companies or medium-sized customers. Specializing in long-term rentals in the B2B sector, Furhwerk Plus offers business customers a wide range of vehicles. The CarCharter product enables the flexible booking of new vehicles via a customizable online store. Thanks to partnerships with renowned car manufacturers, customers benefit from the latest models and technologies.

Digital solutions from VISI ONE

VISI ONE has been the pioneer in vehicle retail pricing solutions for 25+ years. Today, thousands of car dealerships in 70+ countries use VISI ONE paper-based or digital price tags for excellent communication of their prices, vehicle data, financing offers, promotions, process messages and brand messages. VISI ONE’s proven quality is also trusted by 40+ manufacturer brands and banks for their new and used vehicle programs. Thanks to continuous innovations in the autotwin car dealership software, processes are digitized in no time at all and productivity leaps are achieved.

Innovative mobility solutions from KMS

KMS Mobility Solutions offers innovative solutions for all mobility service providers. Its customers include traditional car rental companies and dealers, OEMs and sales companies, as well as large companies with leasing offers and fleet management.

The comprehensive One-OS cloud solution offers many flexible components and interfaces such as online booking, payment services and credit checks. With the solutions from KMS, customers manage station-based or automated rental offers, from short-term to subscription and long-term models. The vision of KMS is to enable sustainable mobility through technology.

Look forward to new trends and discover the future of mobility

The “Flotte der Branchentreff” is the ideal place to find out more about our latest developments and get in direct contact with the people behind Choice. Our long-standing participation in this trade fair underlines our commitment to direct exchange with our customers and partners.

Take the opportunity to find out more about our vision and mission and how we are working to make mobility easier and more efficient. Visit us and let’s break new ground together!

Car subscription or leasing: the ultimate comparison

Car subscription or leasing: the ultimate comparison

The mobility landscape has changed rapidly in recent years. More and more people are looking for flexible and cost-effective ways to use a car without owning it. Two popular options that reflect this trend are car subscriptions and leasing. But which solution is better suited to individual needs? This article explains the different options in detail and highlights their advantages and disadvantages. A comparison is also made to help you make the right decision. Whether you value flexibility or prefer long-term planning, we offer you a comprehensive overview of the options available to you.

You don’t necessarily have to buy a car to drive it. In addition to the classic car purchase, there are various alternatives available to you: Car leasing, long-term rental and car subscription. Car subscriptions in particular are becoming increasingly popular. But what exactly is behind this concept? A car subscription allows you to use a vehicle for a shorter period of time without having to worry about additional costs such as insurance or maintenance.

How does the car subscription concept work?

The car subscription is a modern and flexible alternative to the traditional vehicle purchase. In contrast to buying or leasing a vehicle, a car subscription offers the option of using a car for a shorter, fixed period of time. This flexibility allows you to switch regularly between different vehicle models. This option is particularly aimed at people who value flexibility and do not want to commit to a single vehicle for the long term. Another advantage of this flexibility is the ability to react quickly to changes in your personal or professional situation without being tied to long-term commitments.

A major advantage of the car subscription is that there are no additional costs. Costs for insurance, maintenance and registration are already included in the monthly flat rate. This means that you only have to pay for the fuel or electricity that you actually use.

In addition, the shorter terms of a car subscription give you the opportunity to switch regularly between different vehicle models. This is particularly attractive for those who like to experience the latest vehicle technologies or adapt their mobility needs depending on their life situation. Another advantage is the uncomplicated handling: when the subscription expires, you simply return the vehicle without having to worry about resale or residual value.

In addition, there is usually no need for a deposit, which makes it easier to get started. The quick availability of vehicles makes the car subscription an excellent choice for people who need a car at short notice. A car subscription also offers the opportunity to try out alternative drive methods such as electric or hybrid vehicles without having to buy them outright.

Despite the numerous advantages, there are also some aspects that should be considered when taking out a car subscription.

One disadvantage is the higher monthly rate compared to a long-term leasing contract, as the flexibility and included services come at a price. In addition, the choice of available vehicle models may be more limited than with a classic lease or purchase. Finally, prospective customers should note that with a car subscription they do not have the option of purchasing the vehicle at the end of the term, which could be a disadvantage for people who want to own their own vehicle in the long term.

What is behind the concept of leasing?

Leasing is a widely used method of using a vehicle without buying it. It offers an attractive option for people who want to drive a car for a longer period of time without having to worry about depreciation or resale. With leasing, you pay a monthly rate that is often lower than with a car subscription, as the contract terms are usually longer. Leasing is therefore suitable for those who want to use a vehicle over the long term and do not plan to change vehicles frequently.

In addition, leasing often offers the option of buying the vehicle at a fixed residual value at the end of the contract if you want to keep the car in the long term.

Despite these advantages, there are also some disadvantages to leasing. For one, the contract terms are often less flexible, meaning that you have to commit to the vehicle for a longer period of time, as contracts often run for several years. These longer contract terms can limit adaptability, especially if your needs or life situation change. However, leasing may be a better option if you want to use a particular vehicle model over a longer period of time and do not plan to change frequently. There may also be additional costs if the vehicle shows excessive wear and tear. Compared to a car subscription, leasing often does not include insurance and maintenance costs in the monthly installments, which must be factored into the total cost.

Cost comparison: car subscription vs. leasing - which is cheaper?

The decision between a car subscription and leasing often depends on the costs associated with each option. Both models offer different financial structures that vary according to individual needs.

With a car subscription, you pay a monthly flat rate that covers all essential costs such as insurance, maintenance and registration. This all-inclusive pricing offers a clear overview of costs and ensures that there are no unexpected expenses. For this reason, however, the monthly installments for a car subscription can be higher than for a leasing contract. You should pay particular attention to this.

In contrast, leasing often offers lower monthly installments, as the contract terms are usually longer and the costs are spread over a longer period. However, leasing often involves additional costs, such as insurance and maintenance, which are not included in the monthly installments.

Another important aspect is the residual value of the vehicle. With leasing, there is often the option of buying the vehicle at the end of the term at a fixed residual value, which offers interested parties flexibility. With a car subscription, on the other hand, this option is not usually available.

Overall, the choice between car subscription and leasing depends on your individual financial priorities and mobility needs. While car subscription offers a convenient and comprehensive solution, leasing can be a more cost-effective option.

Which model is suitable for whom?

The decision between a car subscription and leasing depends heavily on the individual needs, circumstances and preferences of the user. Both models offer specific advantages that can appeal to different target groups.

Car subscription: flexibility and short notice

A car subscription is particularly suitable for people who value flexibility and short contract periods. It is ideal for those who want to switch regularly between different vehicle models or whose mobility needs change frequently. This includes people who would like to test the latest vehicle technologies. The car subscription also offers an attractive solution for people who do not want to commit to a vehicle in the long term or are in a transitional phase, such as when moving house or on a fixed-term employment contract.

Leasing: stability and longevity

Leasing, on the other hand, is more suitable for people who want to use a vehicle over a longer period of time and prefer a constant monthly rate. It particularly appeals to frequent drivers who want to use a particular vehicle model over the long term, as well as companies that provide their employees with company cars. Leasing also offers the option of buying the vehicle at the end of the contract term at a fixed residual value, which can be attractive for people who want to keep the car for the long term. In addition, leasing is often more cost-effective for people who do not plan to change vehicles frequently and appreciate the stability of a long-term contract.

Ultimately, the decision between car subscription and leasing depends on your individual circumstances, financial priorities and mobility needs. Both models allow you to enjoy the benefits of owning a vehicle without having to deal with the challenges of buying. Car subscriptions and leasing are offered by many car dealerships and car rental companies, both leasing companies and, in some cases, directly by manufacturers. The important thing is that the option you choose suits your lifestyle and gives you the flexibility you want.

Get in touch with us!

Let’s take your mobility to the next level together!

Phone: +49 911 480499-0
E-mail: info@choice.de

Contact us now